Skip to content

Aloha! Enjoy free shipping on orders over $100

Kula Essentials
0 items in cart

Cart

Your cart is empty.

About us

Finally, a skin routine that fits your sun-filled life.

We believe you shouldn't have to choose between results and your life outdoors, so we created Kula Essentials to keep your skin looking and feeling its best without having to avoid the sun.

Our Story

Kula pasture with a white fence, and Molly with her husband

There's a moment when you stop settling.

Mine came when my skin was red and sore, and I was told to avoid the sun. Not go in the sun? I live in Hawai‘i. Everything is outside. In the sun. All year round. I wanted skincare that helped my skin without asking me to give up the life I loved.

I grew up on Maui, studied apparel design and product development at Cornell, and spent years designing high-end swimwear. Swimwear taught me to build for salt, wind, and relentless sun. When I moved back home, I brought that same thinking to skincare: it should work for the way we actually live.

Why were routines so complicated? More ingredients, more steps, more for my skin to react to. I wanted fewer things, chosen with purpose.

The starting point was already around me. Hawai‘i-harvested macadamia and beeswax. Organic liliko‘i and kukui. I paired these island ingredients with gentle, well-studied actives chosen to fit my sun-filled lifestyle.

The result was gentle, intentional formulas with beautiful, natural aromas that my skin loved. Then my husband started secretly using them, and he loves them too.

That’s what I want for you: results that keep up with your life outdoors, in formulas that are gentle on your skin.

Your skin will surprise you.

Mahalo, Molly

Molly, Founder

Why Kula Essentials

  • Formulated to be gentle and nourishing, without sun-sensitizing ingredients for skin that lives in the sun

  • Handmade in small batches in Kula, Maui, Hawai'i, with local and organic ingredients

  • Carried in luxury resort boutiques at Four Seasons, Fairmont, Westin, Hyatt, and Marriott

  • Four Seasons Resort Maui at Wailea
  • Fairmont Kea Lani
  • The Westin Maui Resort and Spa, Kaʻanapali
  • Hyatt Regency Maui Resort and Spa
  • Wailea Beach Resort, Marriott Maui
  • Andaz Maui at Wailea

"People have commented on how great my skin looks. And I'm 73!"

Island Refresh customer

Two collections, one belief

Made for life in the sun and the skin that comes with it.

  • Face Care.

    Kula Essentials face serums and balms on seashells and coral

    A simple one or two step routine for skin that has seen a lot of sun and still does.

    Formulated to be gentle and effective, day and night.

    Use them on their own. Add them to your current routine. Or swap them in while on vacation for an easy routine that can be worn all day.

    Shop Face Care
  • Bath & Body.

    Maui Goat Milk Macadamia Soap

    Gentle and moisturizing for sun-weathered skin.

    Scented with essential oils and colored with herbs and clays, they're beautiful to use and even more beautiful to give.

    Our gift sets make it easy to give something special.

    Shop Bath & Body

How we are different

  1. Results that don't ask you to stay out of the sun

    Many of the most popular ingredients for sun-weathered skin can leave skin more sensitive to the sun.

    Our four face products are carefully chosen to nourish and give real results, without adding sun sensitivity.

    Our serums pair purified bakuchiol, a retinol alternative, with a stable vitamin C that holds up in daylight.

    Use them morning or night, in sun or shade.

    Wear your SPF every day. Kula Essentials face care is not a sunscreen.

  2. The Sun Supporting Complex

    Our proprietary blend of liliko'i, cucumber, and macadamia oils, in every serum and balm.

    Liliko'i (passion fruit).
    Barrier-supporting fatty acids and a juicy, fruity warmth.
    Cucumber.
    Soothes and freshens.
    Macadamia.
    Melts in like skin's own oils.

    Gentle and pore-friendly, it leaves skin feeling soft, nourished, and comfortable.

    The light, sweet scent of our face care comes from our cold-pressed oils themselves, never synthetic fragrance.

  3. Made in Hawai'i, where life is lived in the sun

    We make every batch by hand, in small batches, in Kula, Maui.

    Our macadamia oil, beeswax, and goat milk are Hawai'i-harvested.

    Our liliko'i and kukui oils are organic.

    We tell you exactly what's local and what's organic, so you always know what you're using.

Stop compromising. Shop products made for your life in the sun.